Our research is expert-led and AI-supported. Here is what that means and how it works.
What AI helps our analysts do
We use approved AI tools to support specific parts of the research process:
Surfacing relevant sources across specialized and niche sectors
Checking data accuracy against trusted references
Identifying and surfacing emerging industry signals
Reducing time spent on procedural tasks
That time is reinvested in expert judgement, interpretive analysis and the forward-looking insight you rely on.
What never changes
Every AI-supported output is verified by an analyst before it reaches you. Sources are checked, claims are cross-checked against trusted independent references and data is validated against its primary source.
A dedicated editorial team independently reviews all published research for accuracy, consistency and credibility.
FAQs
Does AI write IBISWorld’s research?
No. Our research is written by IBISWorld analysts. AI tools help with tasks like source discovery, data validation and trend identification. The analysis, judgement and final insight are always the analyst's.
How do you prevent AI errors or inaccurate information?
Every AI-supported output is verified by an analyst before it’s used. We check sources, cross-check claims against trusted independent references and validate any non-proprietary data against its primary source. Our editorial team then independently reviews all published research.
Is my data or usage information fed into AI models?
No. Client data and IBISWorld usage data are never shared with third-party AI models.
Is IBISWorld's content used to train AI models?
No. Standard IBISWorld contracts prohibit the use of subscriber-accessed content for training AI models.
Are you replacing analysts with AI?
No. AI handles routine and time-consuming tasks so our analysts can focus on the work that matters most: expert judgement, interpretive analysis and forward-looking insight.
For any additional questions regarding our AI policy, please reach out to your Client Relationship Manager. If you’re not an IBISWorld member, please contact us to learn more about our membership options.